How To Make A Successful YouTube Channel
If you decide that you want to make a youtube channel and develop a following, then there's a lot of work you'll need to put in before you can make it all happen. Hopefully, after reading this post you'll have a little bit better of an understanding of how channels become successful, and you'll be inspired to make your own.
Before you even make your channel it will help to have some background knowledge and skill in image editing, and in video editing. You will need image manipulation for a lot of things, especially channel art and thumbnails, so you should be familiar with photoshop/ gimp (I prefer gimp because it is free). Additionally, you should have a good video editor (generally one that isn't free) because that is where you will need a lot of tools and features that aren't available in Windows Movie Maker or iMovie. Also, if you need any equipment, such as a camera, a better computer, a drone, etc. (video editors count), then you should invest in them.
You should make videos about a niche subject that doesn't have a lot of content already out. At the same time, you need to make sure that your videos will have a target audience of people that will be interested in watching your video. For example, making videos about you smelling different samples of dirt would be a niche field, but there's a reason no one else is making videos like that.
Now, the first thing you will have to do when creating your channel is to make a name. It should be unique and catchy, and hopefully specific to your channel topic. After that you need to use your photoshop skills to made appealing channel art that catches the eye, and then you're ready to make your first video!
Don't be disheartened if you're videos don't pull in many views at first. You'll only get better with time, and there's some things you'll need to master before you're videos become successful. The first thing is what the would-be viewer sees before they click the video. Your title should be catchy and thought-provoking, making someone want to see more, and your thumbnail should be appealing, not over-cluttered, and reinforce your title. Together, those two should make your audience click the video. Then, to get them to stay, you should make a thought-provoking, comedic, analytical, etc. type of video, as long as its interesting, and makes the viewer want to see more. This will take a lot of trials and practice, and it depends a lot on what your videos are about, but one general rule that is very important is that your video should be high quality. 720p minimum, 1080p is standard, also aim for 30 fps minimum, 60 fps standard. Also, one thing I've learned that applies to almost everything, is that you shouldn't spend too much time in one place, or too long on one idea, etc. or else the viewer will lose interest. Keep it lively and moving frequently. If you can, watch what you've made with an outsider's mindset, like you've just clicked the video yourself, and if you lose interest, chances are your viewer will too.
Some final advice I have would be to just keep at it. Sometimes it may seem like your work isn't paying off, or that your not getting the attention you deserve, but if you keep making videos (which you hopefully enjoy doing), then you'll eventually become successful.
Before you even make your channel it will help to have some background knowledge and skill in image editing, and in video editing. You will need image manipulation for a lot of things, especially channel art and thumbnails, so you should be familiar with photoshop/ gimp (I prefer gimp because it is free). Additionally, you should have a good video editor (generally one that isn't free) because that is where you will need a lot of tools and features that aren't available in Windows Movie Maker or iMovie. Also, if you need any equipment, such as a camera, a better computer, a drone, etc. (video editors count), then you should invest in them.
You should make videos about a niche subject that doesn't have a lot of content already out. At the same time, you need to make sure that your videos will have a target audience of people that will be interested in watching your video. For example, making videos about you smelling different samples of dirt would be a niche field, but there's a reason no one else is making videos like that.
Now, the first thing you will have to do when creating your channel is to make a name. It should be unique and catchy, and hopefully specific to your channel topic. After that you need to use your photoshop skills to made appealing channel art that catches the eye, and then you're ready to make your first video!
Don't be disheartened if you're videos don't pull in many views at first. You'll only get better with time, and there's some things you'll need to master before you're videos become successful. The first thing is what the would-be viewer sees before they click the video. Your title should be catchy and thought-provoking, making someone want to see more, and your thumbnail should be appealing, not over-cluttered, and reinforce your title. Together, those two should make your audience click the video. Then, to get them to stay, you should make a thought-provoking, comedic, analytical, etc. type of video, as long as its interesting, and makes the viewer want to see more. This will take a lot of trials and practice, and it depends a lot on what your videos are about, but one general rule that is very important is that your video should be high quality. 720p minimum, 1080p is standard, also aim for 30 fps minimum, 60 fps standard. Also, one thing I've learned that applies to almost everything, is that you shouldn't spend too much time in one place, or too long on one idea, etc. or else the viewer will lose interest. Keep it lively and moving frequently. If you can, watch what you've made with an outsider's mindset, like you've just clicked the video yourself, and if you lose interest, chances are your viewer will too.
Some final advice I have would be to just keep at it. Sometimes it may seem like your work isn't paying off, or that your not getting the attention you deserve, but if you keep making videos (which you hopefully enjoy doing), then you'll eventually become successful.
This post explains what it takes to be a YouTuber well because it goes into detail which only someone who makes YouTube videos could know and thoroughly understand. The lighthearted tone and the encouragement throughout make the reader feel as if they would enjoy making videos and posting them online, even though it may not be what they are interested in. Also, the intro and conclusion summarize your post well!
ReplyDeleteI really like this post! It's very informative and I feel like if I were going to start my own Youtube channel it would be a great resource. You have a lot of very helpful information here. Good job!
ReplyDeleteGreat description, I'm sure everyone has had their fantasies about being a YouTuber. But you're right it is a lot of work and money with the camera and software. I feel like that's one thing people undermine a lot in YouTubers.
ReplyDelete"For example, making videos about you smelling different samples of dirt would be a niche field, but there's a reason no one else is making videos like that." This made me laugh. Your instructive voice here is very nice! A well crafted and practical post.
ReplyDelete